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BRAND STORY
We believe that haircare & skincare is about empowerment, by bringing your natural texture back to balance. We help you restore stressed-out hair, skin, and scalps back to its A-game using potent topical adaptogens. Our dermatologist-tested and trichologist-approved formulations nix all fillers and harmful ingredients, including pesky false fragrances, dyes, fillers, sulphites, prostaglandins, or nanoparticles.
As two-thirds of the globe will be affected by water shortages by 2025, we have implemented a Water Conservation Initiative - the majority of our formulations are waterfree, and we are proudly Plastic Neutral+ certified, preventing ocean bound plastic with contributions that goes beyond our total annual plastic emissions.