With the 30 day pause on the implementation of 25% tariffs between US and Canada, the beauty industry is now breathing a sigh of relief. The recent imposition of tariffs by President Donald Trump has introduced significant challenges for small, independent Canadian beauty brands. Originally set for February 4, 2025, these tariffs would include a 25% levy on Canadian goods entering the U.S., aiming to address concerns over drug trafficking and illegal immigration. For many Canadian beauty companies, especially indie beauty brands, the U.S. represents a substantial market, and these new tariffs threaten to disrupt this dynamic in multiple ways....
The new year is all about embracing your natural texture, enhancing what you already have, and creating haircare routines that are simple, sustainable, and nourishing. Whether your hair is straight, wavy, curly, or coily, the focus is on glossy, healthy locks that radiate confidence.
Healthy hair is scalp deep. Not quite the same as a hair serum, which is typically a silicone-based product meant to coat and protect hair from heat and styling, scalp serums—like our Atmosphere Hair Density and Scalp Serum—work to nourish and hydrate, creating a balanced, nutrient-rich environment, setting the stage for healthy hair. Multiple factors contribute to the loss of hair density. Some of it is life and styling stress—but there are other causes. Poor sleep, nutrition, or even natural hormonal changes caused by ageing and pregnancy can result in shedding, thin, or patchy hair. Adding a scalp serum...